Welcome to the Aesthetic Deals editorial

Kick-off post from the Aesthetic Deals editorial team on what we cover and how to read us.

By Aesthetic Deals Editorial·July 11, 2026

Why this blog exists

Aesthetic Deals is the confidential marketplace for med spa transactions. This blog is where our editorial team covers what is actually happening: deal notes, benchmarks, operator playbooks.

What to expect

Deal notes every time we see a notable transaction dynamic.
Benchmarks quarterly with the underlying data.
Operator playbooks written for owners considering an exit.

Where to start

If you are thinking about selling, start with the valuation guide. If you are on the buy side, start with the multiples report.

Keep reading

More from the blog.

Selling

Selling a Med Spa in California: What Buyers Pay and the Rules That Shape the Deal in 2026

California has the most med spas, the most active buyers, and the strictest ownership rules in the country. Here is what California med spas sell for in 2026, and how CPOM, the MSO/PC structure, and the new AB-890 rules shape every deal.

Selling

From LOI to Close: The Med Spa Sale Timeline, Step by Step

Most med spa sales take four to nine months from going to market to funds in your account. Here is the full sequence, stage by stage, and exactly where deals slow down, get repriced, or die.

Tax & Legal

The MSO/PC Structure and Corporate Practice of Medicine: What Every Med Spa Seller and Buyer Must Know

A profitable med spa can be nearly unsellable if its legal structure violates the corporate practice of medicine. Here is a plain-English guide to CPOM, the MSO/PC structure that solves it, and what it means for your deal.

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